The Ultimate Guide to Selling Your Property

23 May, 2025

Selling property in Australia doesn’t have to be complicated. Whether it’s your family home or an investment property, having the right knowledge can make the process smoother and less stressful.

This guide breaks down everything you need to know—from getting your property market-ready to preparing for settlement—along with key tax considerations that could impact your bottom line. Learn how to sidestep common surprises, choose the right timing, and apply proven tactics to increase your sale price.

With the right knowledge, you can confidently manage your property sale and make the most of your investment.

Understanding the Home Selling Process

What Are The Key Steps Involved In Selling A House In Australia?

Selling a property in Australia involves several key phases that typically span a few months from start to finish. Here’s what the process generally looks like:

  1. First Steps

Selling typically starts with appointing a licensed real estate agent. This involves signing a written agreement that outlines their commission, marketing fees, and responsibilities throughout the sale.

Your agent will then conduct a comparative market analysis—reviewing similar properties recently sold in your area—and set a fair and competitive listing price.

It’s also wise to engage a solicitor or conveyancer early on. They’ll prepare legal documents like the Contract of Sale and Vendor Disclosure Statement, making sure everything’s in order from the outset.

  1. Preparing the Property for Market

Before listing, most sellers spend time improving presentation. This could mean decluttering, deep cleaning, fixing minor issues, or even staging the home to increase its appeal.

Depending on the property and state regulations, sellers may also need compliance certificates, such as for smoke alarms, pest inspections, or pool safety.

  1. Marketing the Home

Once the property is ready, the marketing campaign begins. Your agent will arrange for professional photos, floor plans, and a property description. Listings are published on realestate.com.au, Domain, and other platforms, with optional extras like social media promotion or print ads.

Inspections follow—either open homes or private viewings—giving buyers the chance to walk through and ask questions.

  1. Offers and Negotiations

When a buyer is interested, the agent handles negotiations to secure the best outcome. Once both parties agree, contracts are signed and exchanged. The buyer typically pays a 10% deposit, and the settlement process begins.

  1. The Settlement Period

Settlement usually takes 30 to 90 days. During this time, solicitors or conveyancers manage the legal and financial details, including title transfer and payment arrangements.

On settlement day, the remaining funds are transferred, keys are handed over, and the property officially changes hands.

  1. After the Sale

After settlement, sellers need to finalise utilities and services—like electricity, water, internet, and council rates. If the property wasn’t a main residence, it’s important to speak with an accountant about possible Capital Gains Tax obligations.

What Is The Most Cost-Effective Way To Sell A House, And How Can Sellers Maximise Profits?

The most cost-effective way to sell a house is by working with a skilled real estate agent while keeping preparation and marketing costs lean but strategic. Sellers don’t need to spend big to get a strong result—instead, they should present the property well, price it correctly, and invest in marketing. Here’s how to get the best return:

Focus on High-Impact, Low-Cost Upgrades

Simple improvements can make a big difference in buyer perception. A fresh coat of neutral paint brightens interiors, minor repairs avert red flags, and basic landscaping enhances street appeal. Decluttering and staging can also create a more inviting atmosphere.

Time the Sale Strategically

Selling during peak demand can generate stronger competition and higher offers. In Victoria, spring is a prime selling season when buyers are actively searching before the new school year.

Choosing the Best Sales Method

Auctions can drive up prices in competitive markets by creating urgency among buyers. In slower markets, private sales might offer more flexibility and control. A skilled agent can advise on the best strategy based on local demand and property type.

Leveraging Digital Marketing

Most buyers start their search online, so a strong digital presence is necessary. High-quality photography, detailed floor plans, and virtual tours make your listing stand out.

Working With the Right Agent

A knowledgeable agent does more than list your property—they develop a pricing strategy, attract serious buyers, and negotiate the best possible deal. Their local market expertise and sales skills often lead to a higher final sale price, making them a worthwhile investment.

Contact Ross Hunt Real Estate

Is It Possible To Sell A Home Privately?

Selling a property without an agent—known as a private sale or ‘for sale by owner’ (FSBO)—is possible in Victoria, but vendors must meet the same legal requirements as those selling through an agent. This includes preparing a Section 32 Vendor Statement and a Contract of Sale, typically with the assistance of a solicitor or conveyancer.

Challenges include:

  • Accurately pricing the property without agent expertise.
  • Handling marketing, photography, and listing on real estate platforms.
  • Managing inspections, negotiations, and offers.
  • Ensuring compliance with legal and contractual obligations.
  • Potentially longer selling timelines and lower sale prices due to limited exposure.

While private sales can save on agent commissions, many vendors find that professional representation results in better financial outcomes.

Legal & Regulatory Requirements

What Legal Documents Are Required To Sell A Property In Victoria?

When selling a property in Victoria, several essential legal documents are required to ensure a smooth and lawful transaction:​

Contract of Sale

This legally binding agreement outlines the terms and conditions of the property sale. It includes details such as the property’s address, sale price, deposit amount, settlement date, and any special conditions agreed upon by both parties. 

Vendor’s Statement (Section 32 Statement)

This document provides potential buyers with crucial information about the property, including title details, zoning, easements, covenants, and any outstanding rates or charges. It’s mandatory for sellers to prepare and provide this statement to prospective buyers before a sale contract is signed. ​​

Certificate of Title

This document serves as proof of ownership and provides details about the property’s legal description and any encumbrances or restrictions. ​

Statement of Adjustments

Prepared during the settlement process, this document calculates the apportionment of rates, taxes, and other outgoings between the seller and buyer, ensuring that each party pays their fair share up to the settlement date. ​

Transfer of Land

This document facilitates the transfer of ownership from the seller to the buyer. It’s typically prepared by the buyer’s legal representative and lodged with Land Use Victoria to officially update the property’s ownership records. 

Is It Necessary To Employ A Conveyancer When Selling A Home?

While legislation doesn’t explicitly mandate engaging a conveyancer when selling a property, attempting to manoeuvre Victoria’s property laws independently can be risky. Conveyancers specialise in property transfers and possess the expertise to prepare legally compliant documentation, conduct appropriate searches, and manage settlement processes.

Key services provided by professional conveyancers include:

  • Preparation of legally sound Section 32 statements and contracts of sale
  • Verification of title details and identification of encumbrances or restrictions
  • Management of settlement coordination and attendance
  • Calculation and adjustment of rates, taxes and other outgoings
  • Liaison with the purchaser’s legal representatives and financial institutions
  • Facilitation of mortgage discharge processes

The modest cost of conveyancing services (generally $1000-$1,500 in Victoria) serves as sound insurance against potential legal complications. Property transactions involve substantial financial stakes, making professional guidance highly advisable. 

What Disclosures Must Property Sellers Provide In Australia?

Australian property disclosure requirements vary between states and territories. The foundational principle remains consistent: vendors must disclose material facts that might reasonably influence a buyer’s decision to purchase.

In Victoria, the Section 32 Vendor Statement must disclose:

  • Title information, including encumbrances, covenants, and easements
  • Planning overlays, heritage listings, and zoning restrictions
  • Council rates, water rates, land tax and other financial obligations
  • Building permits issued within the previous seven years
  • Details of any notices or orders affecting the property
  • Information regarding bushfire-prone designation
  • Particulars about connected services (water, electricity, gas)

Beyond these standard disclosures, vendors must reveal any ‘material facts’ that might affect the property’s value or desirability. This encompasses structural defects, illegal building works, prior serious crimes on the premises, and contamination issues. 

Can A Property With Structural Defects Or Unresolved Issues Be Sold?

Properties with structural defects or unresolved issues can indeed be sold in Victoria, provided the vendor makes appropriate disclosures regarding these conditions. The critical requirement centres on transparency—buyers must be informed about material defects that are not readily apparent during reasonable inspection. This principle applies whether selling via private treaty or auction.

That being said, buyers retain responsibility for conducting inspections, and vendors needn’t highlight obvious issues like visible cracks or dated fixtures. However, if a seller hides known significant structural problems—such as serious foundation issues, termite damage, or renovations that do not meet regulations—they could be engaging in misleading conduct under Australian Consumer Law.

Financial & Tax Considerations

How Much Does It Cost To Sell A House In Victoria? What Costs Are Involved?

Selling property in Victoria involves various expenses that can vary depending on factors such as property value, location, and individual circumstances. Most fees, such as agent commissions, marketing, and conveyancing, are paid during or after settlement, while some, like styling and repairs, may need to be covered upfront.

While every sale is different, the following breakdown provides an estimate of common expenses associated with selling a home in Victoria valued at $1 million.

Agent Commission: Typically ranges from 1.5%–3% of the sale price. For a $1 million property, this means $15,000–$30,000, though commission structures are negotiable.

Marketing Costs: $5,000–$5,500 for photography, floor plans, copywriting, signboards, and digital advertising. Additional costs for video tours or social media.

Conveyancing Fees: $1000–$1,500 for legal work required to finalise the sale. 

Additional costs typically include:

  • Property Styling/Staging: $2,500–$8,000 to enhance presentation and attract buyers.
  • Pre-Sale Repairs & Maintenance: $1,000–$5,000 for minor fixes like painting and landscaping.
  • Mortgage Discharge Fees: $300–$1,000, depending on lender policies.
  • Outstanding Rates & Utilities: Pro-rata adjustments at settlement.

Vendors should also consider potential capital gains tax implications, particularly for investment properties. For a property valued at $1 million, total selling costs can range from approximately $24,800 to $51,000, depending on the choices made throughout the process. While these costs may appear substantial, strategic investment in presentation and marketing frequently delivers returns that substantially exceed the initial outlay.

Is GST Applicable When Selling A Residential Property?

When selling a residential property, GST considerations primarily depend on the type of property being sold and the vendor’s situation. For most homeowners selling their principal residence—the property they live in as their main home—GST does not apply to the sale. Similarly, the sale of existing residential premises, meaning a property that has already been built and occupied, is typically exempt from GST. This exemption holds true even if the vendor is registered for GST.

However, there are scenarios that may trigger GST obligations, including:

  • New residential premises (generally properties sold within five years of completion).
  • Substantially renovated properties where the renovations have effectively created ‘new’ premises.
  • Vacant residential land sold by GST-registered entities.
  • Commercial or mixed-use properties that include residential components.

Contact Ross Hunt Real Estate

What Taxes Apply When Selling A House In Australia?

When selling a house in Australia, vendors may need to pay various taxes depending on their situation. The main tax to consider is Capital Gains Tax (CGT), but there are several distinctions and potential exemptions to understand.

Key taxes and considerations:

Capital Gains Tax (CGT)

  • Applies to properties purchased after September 20, 1985
  • Calculated on the difference between your cost base and sale proceeds
  • Your cost base includes the purchase price plus eligible expenses such as:
    • Stamp duty on the purchase
    • Legal fees and conveyancing costs
    • Real estate agent’s commission
    • Capital improvements (renovations, extensions, etc.)
    • Costs of defending or maintaining your title

CGT exemptions and discounts

  • A principal residence (your home) is usually fully exempt from CGT if you’ve lived there the entire time you’ve owned it.
  • Investment properties held over 12 months qualify for a 50% CGT discount for individual taxpayers.
  • The CGT event occurs on the contract date, not the settlement date, which is important for tax planning.
  • CGT is added to your taxable income in the financial year of the sale and taxed at your marginal tax rate.

Special situations

  • Foreign residents face stricter tax rules and withholding requirements (typically 15% of the sale price).
  • Properties with mixed usage (partly investment, partly residence) may get partial exemptions based on the period and proportion of investment use.
  • Temporary absences from your main residence may still qualify for exemption under the ‘6-year rule’ if the property isn’t used to produce income.
  • Inherited properties have special CGT considerations based on the deceased’s acquisition date and use of the property.

Other potential taxes

  • Land tax may apply for investment properties, calculated on the unimproved land value.
  • GST may apply in specific circumstances:
    • New residential properties (generally within 5 years of construction)
    • Substantially renovated properties
    • Commercial or mixed-use properties with residential components.
  • State-based taxes may vary, so check local regulations’

Keep records of all property-related expenses to calculate your cost base and potentially reduce your CGT liability. The Australian tax system for property transactions changes periodically, so consulting with a qualified tax professional before listing your property is highly recommended.

Selling an Investment Property

What Should Be Considered Before Selling An Investment Property?

Selling an investment property requires careful financial and strategic planning. 

Before selling an investment property, review your portfolio’s performance and whether divesting aligns with your investment strategy. Here are some key things to take into account:

  • Current Market Conditions: Assess the current real estate market conditions in light of economic forecasts and the potential for future capital growth in the area.
  • Tax Implications: Pay close attention to the tax implications, particularly the Capital Gains Tax (CGT). Properties held for more than 12 months qualify for a 50% CGT discount, which may influence your decision on when to sell. Calculate your tax liability before listing the property to avoid financial surprises.
  • Rental Yield Comparison: Compare the property’s current rental yield with potential returns from alternative investments. If your property generates strong rental income, it may be worth keeping, even if the sale price seems attractive. On the other hand, underperforming assets that require high maintenance might justify selling.
  • Property Condition and Maintenance: Evaluate the property’s physical condition and the upcoming maintenance requirements. Consider your personal financial circumstances—such as retirement plans, debt reduction needs, or opportunities for alternative investments—that may require releasing equity through a property sale, even if retention seems favourable.

How Much Tax Is Payable When Selling An Investment Property?

Selling an investment property typically triggers Capital Gains Tax (CGT). The capital gain is calculated as the difference between the property’s sale price and its cost base (which includes the original purchase price plus eligible expenses like stamp duty, legal fees, and capital improvements).

If the property has been held for more than 12 months, individual taxpayers can apply a 50% CGT discount, which effectively halves the taxable gain. The remaining amount is added to your taxable income and taxed at your marginal rate.

On the other hand, companies cannot take advantage of this discount and must pay tax on the full capital gain at the company tax rate. Self-Managed Super Funds (SMSFs) may be eligible for a one-third discount on gains for properties held longer than 12 months.

The timing of property sales can significantly influence the tax incurred. Selling in a financial year when your overall income is lower or offsetting gains against capital losses from other investments can help reduce tax liabilities. Keep records throughout your property ownership to verify all components of the cost base when calculating CGT.

Can A Rented Property Be Sold, And What Are The Legal Obligations?

Rented properties can be sold in Victoria, but residential rental providers must comply with rental laws to protect renters’ rights. Key things to be aware of include:

Lease Type:

  • Fixed-term leases: These continue unchanged, with the new residential rental provider inheriting all obligations until the lease expires.
  • Periodic (month-to-month) leases: In Victoria, new residential rental providers can issue a Notice to Vacate requiring 60 days‘ notice if they intend to occupy the property, sell it again, undertake major renovations, or repurpose it.

Access and Inspection Requirements

  • Residential rental providers must provide written notice at least 48 hours before any inspection in Victoria
  • Maximum of one inspection per day and no more than two per week
  • Inspections cannot exceed 60 minutes unless agreed otherwise
  • Reasonable timing applies (typically between 8am-6pm, not on public holidays)
  • Photography must not include a renter’s possessions without written consent
  • Rental providers are required to compensate renters for each sales inspection. The payment must be either half a day’s rent or $30, whichever is higher. For example:
    • If the weekly rent is $250, half a day’s rent works out to around $18. Since that’s less than $30, the renter would receive $30 per inspection.
    • If the weekly rent is $900, half a day’s rent comes to about $64. In this case, the renter would be entitled to $64 per inspection.

Renters’ Rights During Sale:

  • Renters must be given the right to quiet enjoyment and cannot be forced to leave early.
  • Residential rental providers cannot force renters to vacate solely for the purpose of selling.
  • Rental providers cannot increase rent specifically to encourage renters to leave.

Marketing Considerations

  • Must disclose tenancy details to potential buyers, including lease terms and rental amount.
  • Renter’s consent is required before using internal photos showing their belongings.
  • Virtual tours require special permission as they may reveal personal items.

For best practice, many agents recommend working collaboratively with renters through the sales process, potentially offering incentives like temporary rent reductions during the campaign period.

Can An Investment Property Be Sold To A Self-Managed Super Fund (SMSF)?

Investment properties can be sold to Self-Managed Super Funds, but the transaction must comply with regulatory requirements. The purchase of the property must pass the ‘sole purpose test,’ meaning it should clearly benefit retirement outcomes. Additionally, properties must be free of existing loans when they are transferred to an SMSF.

The sale must occur at a verifiable market value, which is typically determined through independent valuations. When fund members sell properties to their own SMSF, these transactions are scrutinised more closely as ‘related-party transactions’ under superannuation law.

Residential properties purchased by SMSFs cannot be occupied or leased by fund members or related parties; however, commercial properties offer more flexibility. Given the complexities of the regulations involved, it is essential to seek professional guidance from SMSF specialists throughout the transaction process.

Choosing the Right Time to Sell

When Is The Best Time Of Year To Sell A House In Australia?

The best-selling season varies across Australian markets, though spring (September-November) typically delivers strong results nationwide. This period offers good weather, motivated buyers hoping to settle before Christmas, and properties looking their best with gardens in bloom and plenty of natural light.

Autumn (March-May) is another effective selling window, especially for family homes, as parents often want to purchase and settle before the new school year.

Winter sales (June-August) can work well in markets with less competition, potentially attracting more focused buyer attention to fewer available properties. 

Summer has challenges like holiday disruptions and extreme heat, though coastal and lifestyle properties may benefit from holiday-makers looking to buy.

Local market conditions typically matter more than seasons—suburbs with high demand consistently achieve good results year-round, particularly when quality properties are scarce

Contractual Obligations & Seller Rights

Can A Seller Withdraw From A Sale After Accepting An Offer Or Exchanging Contracts?

Before the exchange of contracts, sellers can typically withdraw from a sale, even after accepting a verbal or written offer. However, there may be legal and financial consequences. Most states have cooling-off periods that primarily benefit buyers, not sellers. If a seller withdraws before the exchange of contracts, they might face liability for the agent’s commission if the agent was instrumental in completing the sale.

After the exchange of contracts, the situation becomes much more complicated. A signed contract is legally binding for both parties, and sellers who try to withdraw after this point could encounter consequences, including:

  • Forfeiting the deposit to the buyer.
  • Being liable for the buyer’s reasonable costs, such as legal fees, inspections, and finance charges.
  • Facing a potential specific performance action, which could compel the transfer of the property.
  • Being responsible for any damages incurred by the buyer due to the non-completion of the sale.

Sellers considering withdrawal should seek legal advice to avoid substantial financial penalties.

What Is A Lockout Agreement, And How Does It Affect A Sale?

A lockout agreement, also known as an exclusivity agreement, grants potential buyers exclusive negotiation rights for a specified period. These agreements prevent sellers from considering competing offers while prospective buyers complete their due diligence, arrange financing, or handle other pre-contractual tasks.

Lockout agreements typically last between two and four weeks and benefit serious buyers by alleviating competitive pressure as they finalise their purchase preparations. For sellers, these agreements may include compensation for taking the property off the market, often structured as non-refundable deposits that can be credited toward the eventual purchase price.

While lockout agreements are uncommon in residential transactions, they are more frequently seen in commercial property sales or complex residential transactions that require substantial due diligence. 

Property Condition & Repairs

Which Home Repairs And Upgrades Add Value Before Selling?

The right repairs and upgrades can substantially boost a property’s sale price. Focus on improvements with broad buyer appeal rather than personal touches.

The kitchen offers the best return—simple updates like new cabinet handles, a modern faucet, or updated lighting can make a big impact. Bathrooms benefit from fixing worn seals, refreshing grout, and addressing water damage.

Street appeal counts, so consider:

  • Professional landscaping and garden tidying
  • A fresh coat of paint on the front door (or replacing it)
  • Touching up exterior paint, especially on weatherboards
  • Pressure washing driveways and paths
  • Updating house numbers and letterboxes

A fresh coat of neutral paint instantly makes rooms feel larger, brighter, and more inviting. Also, don’t overlook minor repairs—dripping taps, squeaky floorboards, and sticking doors may seem small but can deter buyers.

Avoid major renovations right before selling—full kitchen or bathroom overhauls rarely recoup their cost. Instead, focus on cost-effective updates that highlight the property’s potential.

Contact Ross Hunt Real Estate